April 4, 2018 at 5:30 p.m.
Grown in Hope brand to help market commmunity's farms
The program enriches and preserves Indiana's strong agricultural heritage by promoting locally grown agricultural products, local employment opportunities and statewide economic growth, all while building sustainable communities like the Town of Hope and area.
One year ago, I suggested a "Grown in Hope" brand would be synonymous with high-quality food products. We have been promoting buy local without an official brand; so, I am thrilled that the ISDA has taken this proactive initiative for branding. I encourage anyone who thinks they meet criteria for Indiana Grown to go to the website indianagrown.org and sign up which is a free membership
The three major components of the program are to: help Indiana farmers and producers have a greater market for their products and support Indiana processors in their effort to process more Indiana Grown products and educate consumers on the importance of buying Indiana Grown products.
Hoosiers and consumers will be able to identify Indiana Grown products using four categories.
1. 100% Indiana - Products within this category must be grown in Indiana and/or all ingredients must come from Indiana.
2. Prepared in Indiana - Product ingredients can be sourced from anywhere, but 100 percent of the production must be done in Indiana.
3. Partner - To be an Indiana Grown partner, a company or institution must assist in marketing Indiana grown products and members.
4. Indiana Grown - This category applies to all other Indiana Grown members.[[In-content Ad]]
